About Airtable

Airtable is a project management tool.

Pricing Page Breakdown

  • This is the closest I’ve come to giving a 10
  • Classic variable pricing strategy with a Free, Good, Better, Best pricing structure
  • Visually the features in each package build so it looks like the higher priced packages are more valuable and you get more
  • I really like that they have a “Compare plans” option at the bottom with the more detailed breakdown of what is in each package
  • Just perfection up and down
Breakdown DateJanuary 27, 2022
CompanyAirtable
Company CategoryProduct-led growth
Customer TypeProsumer
Business ModelFreemium
Pricing StrategyVariable
Pricing StructureFree, Good, Better, Best
# of Plans4
% Difference (Good -> Better)100%
Best PracticesNo weaknesses, just a really good pricing page
Rating10 parrots