About BiggerPockets BiggerPockets is a real estate investing community. Pricing Page Breakdown They are showing 3 packages, but there are really only 2 since Pro Monthly and Pro Annual are technically the same package They are essentially monetizing their exclusive content with Pro Since the content is exclusive, I was surprised not to see a …
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About BiggerPockets BiggerPockets is a real estate investor community. Form Breakdown The entire signup form is embedded in the hero, which is the first time I’ve seen that Progress bar could be a more specific about what step you are on I really like the 3 qualification questions In particular, the last one about how …
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About Retool Retool helps build internal tools by connecting to backend APIs. Pricing Page Breakdown I really liked this page until I saw the Cloud / Self-hosted toggle I wonder if it’s really necessary to show the self-hosted on the pricing page? Solid value-based pricing strategy where each package is built for a clear market …
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About Retool Retool helps build internal tools by connecting to backend APIs. Form Breakdown Super simple form that only has 4 required fields Would have liked to see some value props to the right or left of the form Breakdown Date January 28, 2022 Company Retool Company Category Product-led growth Customer Type Prosumer Business Model …
About Airtable Airtable is a project management tool. Pricing Page Breakdown This is the closest I’ve come to giving a 10 Classic variable pricing strategy with a Free, Good, Better, Best pricing structure Visually the features in each package build so it looks like the higher priced packages are more valuable and you get more …
About Airtable Airtable is a project management tool. Form Breakdown Super simple form that only has 3 required fields I really like how they integrate the signup form with optional onboarding steps Would have liked to see some value props to the right or left of the form Breakdown Date January 27, 2022 Company Airtable …
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About Semrush Semrush is a keyword search tool used to plan online advertising campaigns. Pricing Page Breakdown Classic good, better, best layout The annual toggle isn’t intrusive and does a good job of highlighting the discount Packages are built around bigger companies needing more of each feature (variable pricing strategy) and the description of each …
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About Semrush Semrush is a keyword search tool used to plan online advertising campaigns. Form Breakdown This is the closest I’ve come to giving a 10 They do a lot of the signup form best practices I’ve seen Homepage hero is actionable Signup with Google Value props to the right of the form Even their …
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About Datadog Datadog provides server monitoring software. Pricing Page Breakdown Datadog has one of the simplest signup forms, but when it comes to pricing the simplicity is gone They have 14 use cases highlighted on the pricing page and each one has at least one plan for a total of 22 plans! Now, I’m not …
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About Datadog Datadog provides server monitoring software. Form Breakdown Super simple and no nonsense form with 5 required fields Messaging is clear that no credit card is required Interesting that they chose a modal for the signup form instead of a dedicated page I’d expect much of their traffic is desktop so you could use …
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